Fifty Shades of Grey suffered a massive loss from it’s huge Valentine’s Day opening but still managed to stay on top while the trio of new releases had fairly mediocre debuts.
Fifty Shades of Grey handily won the Valentine’s Day box office, breaking almost every February, holiday and R rated record.
Spongebob finally unseated the massively popular American Sniper while the other two new releases bombed and will probably lose millions for their respective studios.
American Sniper remained on the top of the box office over the always slow Super Bowl weekend, while, yet again, almost all the new movies bombed.
American Sniper easily remained on top of the box office as two of the weekend’s new releases had historically bad openings.
American Sniper destroyed the weekend box office on it’s first weekend of wide release, setting a new January record and scoring the second highest R rated opening of all time.
The Hobbit managed to top the box office for the third weekend in a row and the first weekend of 2015 while the annual first of the year horror release, Woman in Black 2, had a mediocre debut.
In the biggest and most jam packed weekend of the year, The Hobbit managed to hold off all comers, whether they were new releases or movies expanding wide.
The Hobbit: The Battle of the Five Armies easily dominated the box office with over $90 million for it’s five days out while Exodus took a nose dive and Night at the Museum 3 had the worst opening of the series.
Exodus: Gods and Kings was the movie that finally unseated Mockingjay although it didn’t exactly have a strong debut.