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News – St. Jude For Week of Hope NYC

In a collaboration effort, SolidRoots, Kid@Heart♥, Re-marks, and Barnes & Noble team up for gaming event at the 2020 St. Jude’s Virtual Gala during St. Jude’s Week of Hope NYC. The St. Jude’s Virtual Gala, is a part of the first-ever St. Jude Week of Hope NYC which will include a series of cooking classes, puzzles, trivia, virtual mission experiences, an online silent auction and more. In partnership with St. Jude’s Virtual Gala, Mind The Gap LIVE will benefit St. Jude Children’s Research Hospital. All proceeds from the event will benefit St. Jude Children’s Research Hospital, for families in need of treatment, travel, housing, or food.

SolidRoots will be showcasing an enhanced version Mind The Gap LIVE, hosted by Steve Starobinsky of Kid@Heart♥. Mind The Gap LIVE is a virtual version of the pop culture trivia game that challenges multi-generational teams to answer questions on their generations’ music, TV, film, slang, and headlines. Teams of four compete against each other and face off in challenges such as acting out famous scenes, humming well-known tunes and theme songs, or dancing through the decades. Mind The Gap LIVE has drawn national media interest over the last few weeks and is hosted every Tuesday and Thursday on Facebook Live.

For this event, the sponsors have offering prizes for the participants. In addition, to the St. Jude Children’s Research Hospital proceeds, every donor of the Mind The Gap LIVE Virtual Gala will receive a Re-marks Map of USA jigsaw puzzle in advance, which includes unique mini puzzles of each state. All members of the winning team will receive a complimentary copy of the Mind The Gap game and second place winners will receive a $25 Barnes & Noble gift card.

Tickets to the St. Jude Week of Hope NYC are available now on Stjude.org. You can watch Mind The Gap LIVE during St. Jude’s Virtual Gala on St. Jude’s Facebook page on June 4th, 2020 at 7 PM EST. To sign up to participate in Mind The Gap LIVE, please visit, mindthegapgame.com/apply. To watch previous episodes of Mind The Gap LIVE visit, Mind The Gap LIVE’s YouTube channel.

The actual SolidRoots’ board game, Mind The Gap, unites all generations, from Boomers to Zoomers, with pop culture trivia questions and also has elements of charades. The game has created a buzz in the toy and game industries being that it promotes and encourages interaction between the different generations. Mind The Gap the board game will be available at Barnes & Noble and other retailers beginning June 2020. For more information on Mind The Gap please visit, mindthegapgame.com. For more information on SolidRoots, visit www.solidroots.com. Also, join the SolidRoots family by following @makesolidroots on Facebook and Instagram and use the #mindthegap #mindthegaplive #kidatheart.

About SolidRoots: 

SolidRoots’ mission is to bring people together through unique content, engaging products, and memorable experiences. The family-owned company creates games inspired by their own family traditions, with the intent for your friends to become your family and your family to become your friends. While basic games always have an inevitable outcome: someone wins, everyone else loses, SolidRoots, on the other hand, cares more about the memories made during the games. Therefore, the company creates high-quality games based on a foundation of “solid roots”, meaning a connection to something deep and meaningful.

About St. Jude Children’s Research Hospital

St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Its purpose is clear: Finding cures. Saving children® It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to more than 80 percent since the hospital opened more than 50 years ago. St. Jude won’t stop until no child dies from cancer.


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